From the perspective of the sport of golf in Canada...I love these pictures.
And from the perspective of our Company who works every day to deliver on-course signage solutions to fulfill sponsor presence requirements, I also like this image.
While I am still debating the Paris 2024 Official Font selection, there's no debate that this snapshot of logos represents TONS of money. The revenue to the games that keeps the machine well-oiled.
A classic Olympic story for the modern age.
The purity of sport played out against the backdrop of corporate sponsorship. AND, even better inside the sport of golf - a roster of competitors who define professionalism over amateurism.
Love it. Love it all.
Competition and Capitalism. Amateurs and Professionals.
And a sponsor sign along for the ride at every turn.
This is the recipe when corporate dollars meet up with Golf tournaments.
If you are accepting sponsor revenue - you're accepting the responsibility that comes with it. It's such a treat to watch our different customers navigate their responsibilities and develop exciting presentation solutions for us to support on their behalf.
They want to do it...because they have to do it. They cut a bargain after all. Revenue for representation.
Revenue for Representation
It's going to be fun watching the Golf in Paris. Let's enjoy it all....and pay attention to those signs
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